art direction, 3D design & animation
essence NFTs // 2022
In collaboration with the beauty brand essence, I was asked by the Berlin creative agency PULP to create five 3D artworks that would later be sold as NFTs in the name of the brand.
For essence, beauty equals fun. So the main task for this project was to play with the essence key statement "make beauty fun" and translate it visually through vibrant colors and fun shapes.